Lansdowne Market Research
in 1979 by the Chairman, Robin Addis, Lansdowne has grown
steadily to become the largest ad hoc marketing research
agency in Ireland.
We undertake research on behalf of most of Ireland's major
companies and multi-nationals. Lansdowne has acquired in-depth
experience of a wide variety of markets, with particular
emphasis on the service sector, fmcg, retail and media.
Last year, we undertook over 450 projects on behalf of 170
The company has a strong international focus - 1 in every 4
projects we undertake comes from foreign-based companies. We
also have extensive experience of co-ordinating research in
other countries around the world, on behalf of Ireland's
2. Our Research Team
Lansdowne has a permanent staff of 55. Our researchers
have been drawn from a wide variety of academic disciplines
and have acquired great breadth and depth of experience in
different product/service markets.
Most of our directors and senior staff have worked abroad for
agency or client companies, before joining Lansdowne. This
sharpens our strategic and tactical focus.
Our management is based on a team structure within a corporate
culture, which stimulates close inter-relationship and
exchange of ideas for the benefit of our clients. In order to
provide a very flexible environment, we encourage our
researchers in their career development to be dualists - with
both qualitative and quantitative expertise.
A director oversees each individual project commissioned. We
believe that our emphasis on high-quality design leads to more
actionable research and the delivery tailored solutions to
research problems in all their diversity.
We believe in the potent combination of high quality but
cost-effective surveys, with creative and added value
analysis. We pride ourselves on our professionalism, our
interpretation of consumer mood and our clear effective
Lansdowne is committed to providing value-added research and a
pragmatic approach to solving marketing problems and aiding